sales.decodedMARIO PUFAHL

SALES × AI × LEADERSHIP

Digital Adventures.
Ideas for your next decision.

Make sense of change in sales and discover practical questions for your leadership work.

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What to expect

  • AI in sales, with a focus on business value and accountability
  • Sales management with clear priorities and meaningful metrics
  • Questions and methods for everyday leadership

By Mario Pufahl, sales expert and author.

Explore an article in English.

When AI acts in sales, who is accountable? A framework for decision rights, approvals and performance metrics.

Read the article