sales.decodedMARIO PUFAHL
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KEYNOTES · SALES × AI × LEADERSHIP

New perspectives.
Better decisions.
A keynote that moves people.

Give your audience a clear view of how AI is changing business, sales and leadership — with practical questions they can take back to their organisation.

For conferences, customer events, sales kick-offs and leadership meetings. We agree on the topic, audience, duration and delivery language before confirming the engagement.

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WHAT YOUR AUDIENCE TAKES AWAY

Turn change into a useful conversation.

Clarity on AI

Understand the shift from AI assistance to agents that take on tasks, and identify the questions that matter to your business.

A business perspective

Connect technology with customer value, sales effectiveness and the decisions leaders need to make.

A starting point for action

Challenge assumptions and leave with practical questions for priorities, responsibilities and next steps.

EXAMPLE KEYNOTE

Agentic Enterprise:
When AI becomes a digital colleague.

How can organisations use Agentic AI, and where should they start? This keynote frames the transition from individual AI tools to digital colleagues in terms of business value and leadership decisions.

Example from Mario Pufahl’s INSIGHTS Conference 2026 session. The original talk was delivered in German.

Discuss this topic for your event ↗

The right focus for your event.

We choose the focus together to fit your audience and event objective.

From enquiry to your keynote.

  1. Share your eventTell me the date, location, audience and desired outcome.
  2. Agree on the focusWe clarify the topic, duration, language and organisational requirements.
  3. Confirm the engagementYou receive a written proposal specifying the €2,500 fee, travel expenses and applicable VAT.
  4. Create a shared starting pointThe talk gives your audience a common frame for discussion and their next decisions.

For business clients. €2,500 fixed fee per talk, plus travel expenses and applicable VAT. Travel arrangements and any accommodation are agreed in advance. The final scope is set out in the written proposal. An enquiry does not create a paid booking.

YOUR NEXT EVENT

What should your audience take away?

Enquire about your event ↗