A sharper decision question
Clarity on your goal, constraints and the assumptions behind your options.
ONGOING ADVISORY · SALES × AI × LEADERSHIP
Challenge your decisions. Gain an experienced sounding board.
Bring a specific sales or AI leadership question. We challenge assumptions, compare options and prepare a decision that fits your company and priorities.
For CEOs and sales leaders in mid-sized B2B companies.
YOUR CHALLENGE
When this format is right for you.
- You need to make an important decision and want to test your assumptions.
- A new sales structure or AI investment needs an independent perspective.
- You want continuity and follow-through on your decisions.
YOUR OUTCOMES
What you take away from our work.
Comparable courses of action
Discussion of opportunities, consequences and dependencies in your specific situation.
Documented next steps
A concise written decision brief with priorities and outstanding questions.
WITH MARIO PUFAHL
Sales experience meets proven methods.
Strategy, metrics and AI become effective when your team can use them in practice.
As a sales expert, Springer Gabler author and podcaster, I connect management experience with methods for sales performance and digital customer management.
About Mario Pufahl ↗THE PROCESS
A clear framework for your next steps.
- Agree the focusA 30-minute kick-off on goals and working practices is included in the first month.
- Reflect regularlyTwo 90-minute sparring sessions each month, with a question agreed in advance.
- Review documentsReview of up to two documents, totalling no more than 20 pages per month.
- Follow throughA short note after each conversation and up to two consolidated email follow-ups per month.
How we assess progress.
We track the agreed decisions, owners and implementation steps, making it clear which questions are resolved and where further work is needed.
The agreed scope.
The minimum term is three months, with a minimum fee of €4,500 excluding VAT. Any continuation is expressly agreed. Sessions are scheduled jointly. This format covers advice and reflection; operational leadership, project delivery and continuous availability are agreed separately.
All services are offered to businesses. Fees exclude applicable VAT. Travel and, where needed, accommodation costs are agreed in advance and charged separately. You receive a written proposal after we have agreed on the goal, scope and timing. An enquiry is non-binding and does not create a paid engagement.
Frequently asked questions.
What should I prepare for an enquiry?
A short description of your company, your goal and your main challenge is enough. Please mention the service you are interested in. Confidential customer information is not needed for the initial enquiry.
How is an engagement agreed?
All services are offered to businesses. Fees exclude applicable VAT. Travel and, where needed, accommodation costs are agreed in advance and charged separately. You receive a written proposal after we have agreed on the goal, scope and timing. An enquiry is non-binding and does not create a paid engagement.
How do we handle company data?
We agree in advance which documents are needed. Please use anonymised or aggregated data wherever possible. Confidentiality and any additional requirements are agreed before documents are shared.
Can the format be adapted?
Yes. Additional participants, further sales units or supplementary services receive a separately agreed scope and fee. The working language and delivery arrangements are confirmed before commissioning.
A POSSIBLE NEXT STEP
Sales Transformation – 90 Days
Set priorities. Embed better sales routines.
Explore this service ↗